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Posts Tagged ‘Wii Fit’

ODST's won the day, but was September a turning point for Sony in the war?

ODST's won the day, but was September a turning point for Sony in the war?

The NPD Group’s US Video Game Report for September just hit my inbox last night, and it may be an early indicator of the exciting fourth quarter predicted by some pretty smart cats.  We saw increases across most categories from September ’08’s numbers, but not enough to pull the year-on-year numbers out of their recession doldrums.  However, Sony’s got several reasons to smile, in spite of Halo 3: ODST nabbing the top spot on this month’s Software Top 10:

Rank Title Platform Units
1 HALO 3:ODST 360 1.52M
2 WII SPORTS RESORT WII 442.9K
3 MADDEN NFL 10 360 289.6K
4 MARIO & LUIGI:BOWSER’S INSIDE STORY DS 258.1K
5 THE BEATLES:ROCK BAND 360 254.0K
6 MADDEN NFL 10 PS3 246.5K
7 MARVEL:ULTIMATE ALLIANCE 2 360 236.0K
8 BATMAN:ARKHAM ASYLUM PS3 212.5K
9 GUITAR HERO 5 360 210.8K
10 THE BEATLES:ROCK BAND WII 208.6K

Yes, there are only two PS3 titles in the top 10 this month, but looking at this list, you can practically see the purchase behavior!  Madden and Arkham Asylum both shipped to decent numbers on the PS3  in August, but not enough to overtake their respective Xbox 360 counterparts.  These particular games’ second month in the Top 10, despite the PS3’s much smaller installed base, is a clear indicator of a positive trend in hardware sales for Sony.  More casual gamers that only buy one or two pieces of software a year religiously get Madden, and strong word of mouth among hardcore gamers (not to mention a pretty good ad campaign) for Arkham Asylum has made that a must-have title for anyone just purchasing a current gen system.  So gamers that were holding out for a price drop seem to be gravitating towards the PS3, and they’ve essentially created their own hardware bundle in the process.

The price drop and slim hardware proved to be exactly the 1-2 punch Sony needed.  Take it away, NPD analyst Anita Frazier!

“Compared to last September, the PS3 was the big winner, more than doubling last year’s sales.  This portrays a very strong consumer reaction to the price decrease as August and September both realized a lift of more than 70% over the prior month.  This is the first month that the PS3 has captured the top spot in console hardware sales.”

It’ll be interesting to see if Microsoft rolls out a new hardware bundle or retailer discount for the holiday.  This very well could be the PS3’s year.

In other news, this month’s NPD report saw Wii Fit fall out of the Top 10 for the first time since its introduction 15 months ago.  Of course, it was immediately replaced in the Top 10 by Wii sports Resort.  But for a $90 game to spend 15 months in the Top 10, where even a soft month has the floor somewhere around 200K units, is impressive.  Just like the home crowd standing up for their starter during his 7th inning exit, I’ve got to salute Nintendo on this one.  Well done.standing o

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nintendo-wii-price-drop_2After Sony and Microsoft both announced hardware price cuts a few weeks ago, every podcast, analyst, fanboy, and even some Wall Street types focused on what Nintendo still had in its hand (other than some million dollar bills).

As of this writing, a Wii price drop is finally, officially confirmed.  And really, I think everyone saw this coming over the last few days, as some awfully official-looking channels tipped the new $200 MSRP in the US.  Still no word on other territories.

Of course, a price drop is always good news for consumers in an economy like this, and Nintendo is now the first in this hardware generation to find the magic $200 mark for their full-featured SKU.  Part of me still wonders if Nintendo really NEEDED a price drop this holiday, though.  They’ve got a solid holiday lineup with a new, critically-acclaimed Wii Sports already on shelves and a family-friendly Mario game due out in November.  Besides, the Wii flew off shelves the last 3 holiday seasons at $250.

I was actually expecting a new Wii SKU to hold the line on price, but sweeten the deal on pack-ins.  Another Wii remote & nunchuck, perhaps Motion Plus add-ons or a Balance Board would add value to that $250.

smb wiiBuried deep within the price drop announcement is a release date for New Super Mario Bros. Wii.  It’s November 15.  This is big news for yours truly, as my baby daughter’s release date is November 14.  A Super Mario game that allows up to four players simultaneously, the day after my family grows by one “player.”  Synergy!

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While I didn’t get out to last week’s Electronic Entertainment Expo (E³), I was really glad to see the show return to the more recognizable “under the big top” format.  At a time when just about everyone is forced to cut costs wherever possible, it was nice to see some of the industry’s big hitters pull out all the stops once again.  At the very least, it gave us all a lot more to watch than the very weird “editorial speed dating in office parks” feel of the last two years.

This year’s show was poised for success from the start – we’re far enough into this console generation that most developers understand how to get the most out of the hardware, but we’re not quite to the point where everyone expects to see new all-new consoles unveiled.  E³ 2005 was the most boring show I’ve been to, with the big reveal of the PS3 and all the tech demos and non-games that came with it.  This year was mostly focused on the games.  Be sure to check out the big honkin’ E³ coverage summaries over at Kotaku and Joystiq, just in case you missed anything.  Read on for my highlights (and a few not-so-highlights) from the big keynotes of the show.

MICROSOFT

beatles RB sullivanThe Good: M-soft came out strong right out of the gate with The Beatles: Rock Band.  They managed to have Paul McCartney and Ringo Star onstage, turning an otherwise ho-hum demo into a newsworthy event for even non-game press.  Perhaps most importantly, they created the most newsworthy event of the show for non-enthusiast press, and managed to have the surviving Beatles on stage with all sorts of Xbox branding behind them.  It’s a multiplatform title – in fact, the first Rock Band to ship day and date on the Wii as well as the PS3 and 360.  But Microsoft has managed to “own” this game in the minds of exactly the type of casual gamers that will eat up The Beatles: Rock Band — and a system to play it on.

The Bad: Microsoft managed to grab headlines with their project Natal camera system.  Essentially, at-home, real-time motion capture for gesture controls in games.  It looks like it works pretty well, and is much easier to set up than Microsoft’s earlier efforts with the Live Vision camera.  But I still can’t get excited about applying that technology to games.  I guess time will tell, as no release date or even a price point are in sight yet.

The Rest: All in all, Microsoft had a strong showing with those two reveals, and then a lot of smaller, fan service announcements.  The first ever Final Fantasy game on Xbox, a Metal Gear Solid multiplatform title, and a ton of sequels to familiar Xbox franchises rounded out their hour.

NINTENDO

The Good: Last year, the enthusiast press felt abondoned by Nintendo, with their keynote centered around Wii Motion Plus and the pack-in game, Wii Sports Resort.  This year, they made sure to take care of the hardcore set, with ample stage time given to a new Metroid game by Tecmo’s Team Ninja, The return of Mario Galaxy, and the very classic feeling New Super Mario Bros. finally brought to the big screen as a fun coop game for up to 4 players.  Charming, timeless IP goes a long way toward keeping the Big N in good graces with their loyal fans, and they delivered quite a bit of love for them this year.

wii_vitality_1The Bad: The Wii Vitality Sensor is… puzzling at best.  I’m an unabashed Nintendo fan, and I stand by the notion that failures along the way like the Virtual Boy are essential for a company to foster the free thinking brand of R&D that could deliver the Wii unto us.  But the idea of a peripheral that pinches you on the finger so it can get a read on your pulse… I just can’t see the application here into anything that would make a fun game.  I’ve been wrong before and I really hope I am in this case, but Nintendo certainly didn’t help its cause by not even really demoing this at the show.

The Rest: I was honestly hoping for a little more of a preview of what’s coming down the pipe for DSiWare and WiiWare.  They’re both underutilized networks on the best-selling pieces of hardware out there.  Beyond that, 6 new exercises and 15 minigames added to Wii Fit Plus doesn’t sound like very much new content to me.  I’d prefer to see them deliver more exercises throughout the year as DLC.

SONY

The Good: Team Ico revealed The Last Guardian, the sequel to Ico and Shadow of the Colossus. True to form, this one will be a PS3 exclusive, and looks to be hauntingly beautiful.  I will probably buy it on launch day, and cry at least once by the time I beat it.  So will you, if you happen to have a soul and a PS3.

The Bad: Sony’s gesture control (was this a requirement to present his year!?) just seems way too early to show to the public, and I’m willing to bet they wouldn’t have if Microsoft hadn’t made such a big splash with Natal.

The Rest: I’m intrigued by the PSP Go.  That tiny form factor looks to solve a lot of the issues the original design (and subsequent iterations) had to deal with, but not all.  The screen’s still not protected in your pocket, which is a much bigger deal to me than the fact that there’s only one analog nub.  Sorry, FPS fans.

It’s puzzling to me that the PSP, which has had such a hard time reaching any audience other than teenage boys is the first to market with a download-only portable system.  Not to mention, one with a $250 price tag at launch.  If they don’t market the Go hardware the right way, they could be left with a diminishing audience that feels burned about all the useless UMD’s they bought to go with their original hardware.

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As has become the monthly norm around here, we’re diving into the latest NPD numbers and reading the tea leaves so you don’t have to!  Liquid Architecture is not afraid to be servicey.the-ides-of-march

The March report shows a 17% decline in overall sales from March of last year, which brings the total sales number for Q1 ’09 back down to earth.  But nobody’s jumping out a window just yet.  Easter fell in March of last year, so that and the release of Smash Bros. Brawl contributed to a better-than-average showing.  I’m actually not surprised to hear that there’s a direct correlation between the Christian feast of the Resurrection and an uptick in game sales.  I can actually remember quite a few Easter baskets that included a videogame… and for some reason they tended be a GameBoy game.  I guess handheld systems are more appropriate for springtime?

If anything, the March report shows why this industry is so healthy, in spite of one down month.  This month’s Top 10 shows tremendous diversity among systems, with a top 5 comprised of two 360 games, and one each for the PS3, DS, and Wii:

1. Resident Evil 5 – Xbox 360 – Capcom – 938K
2. Pokemon Platinum – DS – Nintendo – 805K
3. Halo Wars – Xbox 360 – Microsoft – 639K
4. Resident Evil 5 – PS3 – Capcom – 585K
5. Wii Fit w/ balance board – Wii – Nintendo – 541K
6. MLB ’09 The Show – PS3 – Sony – 305K
7. Killzone 2 – PS3 – Sony – 296K
8. Wii Play w/ remote – Wii – Nintendo – 281K
9. Mario Kart w/ wheel – Wii – Nintendo – 278K
10. Major League Baseball 2K9 – Xbox 360 – Take-Two – 205K

There’s something to be said for diversity of audience served as well.  The very kid-friendly Pokemon Platinum settled firmly into #2, among decidely hardcore titles like RE5, Halo Wars and Killzone 2. Both Major Leage Baseball games found their audience of sports fans, rounding out Nintendo’s Holy Trinity of top sellers.

The real eyebrow raiser for March is what’s NOT on the list. The fact that GTA: Chinatown Wars sold less then 100,000 units represents a rare sales misfire from Rockstar.  It released to solid enthusiast press reviews, but it didn’t translate to the same impressive sales numbers as the previous GTA handheld installments on the PSP.  This is a pretty clear indication of just how many of those millions of DS owners actually pay attention to hardcore gamer press.

I’ll be interested to see how this weak showing figures in to Rockstar’s future plans for Nintendo hardware.  Does this mean the “experiment” Strass Zelnick talked up in March was a failure?  Does their existing IP really appeal to Nintendo’s audience?  Personally, I’d love to see them give the Bully universe another look, possibly as a Wii or DS exclusive.  It really brought together everything that made GTA such a joy to play, but stripped out a lot of the edgier content that can be a turnoff for so many.  Certainly worth a look if you missed it the first time, especially alongside the superb Bully Game Club podcast series from Rebel FM.Bully Wii

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Early estimates from Black Friday 2008 are slowly trickling in, and it would appear that Nintendo is off to a third straight killer year for the Wii.  Impressive, considering they’re working with a sparse holiday software lineup and their only first-party offering is the tepidly received Wii Music. By all indications, Wii Fit is flying off shelves, and likely keeping the hardware a hot commodity almost by itself.  

This really demonstrates Nintendo’s Blue Ocean strategy working well.  Wii Fit launched nearly seven months ago.  Under normal circumstances, it would be rocking the discount bin this Christmas with a sequel on the way.  But that’s just it: hardcore gamers that would run out to get a game on launch day aren’t fueling the Wii’s swollen installed base, and they certainly aren’t the target audience for Wii Fit.

Microsoft had a good weekend as well, handily outselling the PS3 and last year’s Xbox 360 number.  Sony’s no doubt up on year-over-year sales, but I can’t help wondering how their numbers would have looked if they had put out a LittleBigPlanet bundle in the US, like they did in the UKLBP is getting some decent ad support now, and Sackboy appeals to a family that could really only afford to spend $400 on a box if it’s going to keep their entire family entertained for the better part of this year.  As much as I love Metal Gear Solid 4, I just don’t think Snake has the same appeal to that audience.

In theory, the PS3’s Blu-ray player helps on the family entertainment front, but I’m not sure that’s a real value add for that type of consumer.  Disney is just beginning to put animated features out on Blu-ray, and those discs aren’t compatible with the portable and in-minivan DVD players that parents already bought.  Between the Netflix addition, price drop, and Kung Fu Panda/Lego Indiana Jones bundle, the Xbox 360 deserves to be on their radars.

Beyond that, Pricegrabber shows Sony’s own budget-priced Blu-ray player (the BDP-S350 1080p) as one of the top 3 searches over the weekend.  Did they cannibalize PS3 sales with their own player in a similar price range?  I think we’re seeing a case of what’s good for Sony the company not necessarily benefitting the games division.

Obviously holiday sales are a much longer battle than one weekend, but it looks like the industry may just be as resilient as we had all hoped.  I’ve long held that Wii Fit will be the best software seller this season (hardly a bold prediction), and it looks like the very deserving Gears of War 2 will pull in second.  Weren’t single console exclusives supposed to be go away?

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In a development that should surprise absolutely nobody, Grand Theft Auto IV released to a boatload of favorable press, shattered sales records, and even some “Game of the Year” rumblings. It’s a fantastic game and, beneath the hype, a high watermark for an immersive gaming experience that could only be achieved on this generation’s consoles.

Jonathan Kent’s op-ed reaction at GameDaily Biz is certainly worth a read. He doesn’t pull any punches when it comes to how important the success of GTAIV could be – not just for Take 2, but the industry as a whole. It’s a watershed moment for games, being treated as a legitimate entertainment event, on par with the biggest Hollywood blockbusters. It’s the type of reaction that the hardest of hardcore gamers and industry pundits have been clamoring for.

I only wonder if Kent’s piece was about a month premature. If stellar response to GTAIV signified a turning point in the media’s (and the public at large) perception of games as an entertainment medium and an industry, then what will happen when Wii Fit launches?

It’s entirely possible that reaction to Wii Fit will eclipse even GTAIV’s lofty media headspace. It’s been one big public love-in for the Wii since before launch, and the innovative “get off the couch and swing the remote” elements of Wii Sports are STILL landing great ink in local papers nationwide, not to mention books like AARP and Reader’s Digest. Imagine that, coupled with this country’s love affair with fitness and well-being.

Besides all that, the big N still tugs on people’s hearts in a way that the GTA franchise never could. If you can inspire this level of dedication from loyal fans, you must e doing something right:

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